Brand Guidelines
The Cyrcle Phone 4G LTE with android 10
Table 1: Capitalization Guidelines
Thank you for taking the time to learn about dTOOR’s brand guidelines. Below are high-resolution download versions of The Cyrcle Phone logos and assets. You are welcome to use this material as long as you adhere to the following rules:
Do not use these images in a way that would confuse someone into thinking that a product, item, or website is run, made, or endorsed by dTOOR or The Cyrcle Phone.
Do not alter, stretch, condense, overlay, stylize, or otherwise skew these images in any way.
If you type out the company or product name, follow the proper capitalization as illustrated in "Table 1: Capitalization Guidelines”.
The company acronym stands for “Designing The Opposite Of Rectangle (d.T.O.O.R.)” and is pronounced “detour”, but can be frequently misunderstood as “doctor” if the proper capitalization is not used. Provided in Table 1 are examples of how to capitalize dTOOR’s company name, although we legally do business as (d.b.a) both “dTOOR” and/or “The Cyrcle Phone”.
For the product name, capitalize the first letter of the word “the” if it precedes the smartphone name. For example, “The Cyrcle Phone” is correct, but “the Cyrcle Phone” is incorrect. A smartphone is a vastly complex physical product containing over 400 components, embedded software to coordinate the hardware layer such as the display data transmission, and a sophisticated operating system which can interface with an unlimited number of applications. Without capitalizing the preceding “the”, The Cyrcle Phone is often mistaken as just a simple app.
Logos for The cyrcle Phone
The Cyrcle Phone logo tile
(The Cyrcle Phone tile logo)
Download all assets
Our logo and badges can be downloaded as a nice, neat ZIP file, by clicking here.
Colors
Fact Sheet
dTOOR's Slogan: “Non-Rectangular Phones for Non-Rectangular People”
Founded: dTOOR Inc, SPC was founded September 16, 2015 as a C Corporation in Washington State.
Founders and C-Level Executives:
Christina Cyr is CEO and founder.
Linda Inagawa was COO and co-founder in 2016, had to unexpectedly resign in December 2016 due to family medical issues, and is greatly missed.
Wendy Wilson took over as COO and co-founder May 2017.
Debbie Liu became Chief Procurement Officer and co-founder May 2017.
Addison Karolick took over as CTO March 2021.
Location:
Mailing address: 4957 Lakemont Blvd SE, STE C4-388, Bellevue, WA 98006
Main office: All team members are currently working from home due to COVID restrictions.
Number of employees: dTOOR has supported 4 founders, 1 employee, and over 60 contractors to date.
Notable team members: Click here to see the current team.